About Us
VisionPoint Marketing: A Nod to the Past, a Focus on the Present and a Look to the Future
Here at VisionPoint, nothing ever stays the same. We're constantly growing, consistently trying to improve each and every aspect of our business. Why? Because we want the VisionPoint brand to mean something. We want it to mean something to you. We want it to make you think of success, and a group of bright, innovative minds who teamed with you to help you realize your dreams. We want you to think of innovative work, success stories and thought leadership. So now you're asking, "Why should we have those thoughts about you?" Check out where we've been, where we are and where we're going.
A Vision of Where We've Been
If you're like us, trying to memorize names, dates and places isn't one of your favorite memories of grade school. So we're going to keep the history lesson short, but we know that where we've been plays a big role in determining where we're going. As a forward-looking woman and minority-owned business, we're always respectful of the past and how far we've come.
In 2001, Diane Kuehn founded VisionPoint Marketing, and in those early days, we focused primarily on streaming video and content-rich media. When our clients saw the success of our video and media deliverables, they began asking us, "Can you create a website for us?" and "Can you plan our email marketing campaign?" and "Would you be able to help us drive search engine traffic?" We began to see that there were opportunities to grow while continuing to help our clients achieve success. So we grew our capabilities. And kept growing. In fact, we grew at 10 times the industry average. What do we attribute that to? Put simply, results. We found out that everyone loves tangible and measurable results: our current clients, repeat clients, new clients and prospective clients who were referred to us by happy clients.
And that made us happy.
A Vision of What We've Become
We can tell you that we offer strategic consulting, development and execution of online marketing solutions for mid- to large-sized organizations in a variety of industries. What does that really mean though? It means that companies like yours come to us for integrated marketing programs that give you an edge on the competition, whether that's in higher education, healthcare, biotech/life sciences, pharmaceuticals, high technology, business services, the non-profit sector or a variety of other industries.
Do you need help with a new website design or a search engine marketing plan? Are you seeking guidance with a branding initiative, a social media strategy or an email marketing campaign? We can deliver reporting and recommendations for any and all aspects of your marketing needs. All of our processes come back to the one thing that has spurred our growth: results.
In order to obtain these results, we rely on our proven, sound methodology: Think. Create. Measure.
We feel our proven past and successful present point to a bright and limitless future.
A Vision of Where We're Going - and How We're Going to Get There
We'd love to be able to tell exactly what the future brings, but the honest truth is that we just don't know. Here at VisionPoint, we lean on our unique set of philosophies to guide the way we work, who we work with and how we work. If you've made it this far on our page, we applaud your diligence--but we think you've earned a breather.
So to learn more about our area of expertise choose the ones that jump out at you below. When you're done reading the corresponding blog post, feel free to leave us a comment and let us know what other types of topics you'd be interested in reading! Or, if we've already won you over, contact us today.


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