Date
Aug 19
You, probably like me, have attended many professional development workshops or educational sessions that all seem great but then when you get back into the office, the implementation of what you've learned is difficult or impossible for a variety of reasons. This summer, I had the most enriching, productive professional development experience that has helped me refine VisionPoint's vision and business strategy.
Date
Mar 29
From the user’s perspective, finding something from a search engine is easy. All the user really need to do is search for something and filter the results according to your needs. If you don’t find what you’re looking for, you go back to the search engine and refine your search with modifiers until you find exactly what you’re looking for.
For businesses that want to be found online, the over-arching goal should be to make the customer’s life a little bit easier.
Date
Aug 13
A phased website is a great way to get what you need fast and then enhance your marketing or communication program over time. Using analytics and other measurement - you can adapt to the needs of your site's users as well as your shifting business needs. Personally, I am a student of Charles and Ray Eames- the design visionaries that helped shape the aesthetics of America during the middle of the 20th century. Reading about their work and how their studio functioned- has inspired my own work and methods for tackling it.
Date
Jun 30
SO the pressure has been on me to get writing in my blog. Some BRILLIANT ideas have popped into my head while driving home, while in the shower, just before falling asleep and at some other very inconvenient times that will remain private. But by the time I get into the office and begin the tempest that is my work day, these ideas have taken their place in the ether and are miles away from being typed into the digital realm.
Date
Jun 18
At VisionPoint Marketing, we like to reach out to higher education clients because we feel as though we share their appreciation and respect for one core principal in particular: research. Setting goals through the use of research not only is a sign of respect to your target audience, but like any university, it demonstrates an air of professionalism, organization and is the primary step in a successful marketing program.
myspace 2 reputation management 1 friendly 1 david millsaps 1 southwest airlines 1 paid search marketing 1 security traders association 1 apple 1 college marketing 1 seo strategies 1 womens president organization 1 digg 2 facebook marketing 1 backpack 1 design 1 search marketing 1 blue ribbon 1 boston 1 mobile web design 1 anthony poillucci 1 techcrunch 1 real-time 1 michael porter 1 seo writing 1 rss 1
Designs on Growth
Bringing Foam Home
Read Case Study.
Development Goes Swimmingly
Opportunities Are Knocking
VisionPoint Marketing provides strategic consulting, development, and execution of online marketing solutions for mid-sized organizations. Recognized as a leader in integrated marketing programs, VisionPoint Marketing specializes in web design, search marketing, branding, social networking, email marketing , and ongoing reporting and recommendations.
