Tagged with Higher Education

Rivals – every higher education institution has them, and almost every student will dedicate their time, energy and gallons of face-paint defending their school against them.  On the surface, a rivalry simply is a competition toward the same goal. But in an ambitious industry, where the majority of colleges and universities out there are still trying to differentiate themselves from their competition, the rivalry is a fight for uniqueness.

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Posted By Diane Kuehn

Perspective on 2009

Date
Jan 20

The challenges we experienced here were primarily driven by the recession and although we had officially been in the recession long before 2009 began, VisionPoint Marketing didn't feel the pinch until January. With state budget freezes across the country, many of our higher education clients were in limbo through the spring months. And as we all know, every sector of our economy was adversely affected in one way or another which led to cut backs and spending freezes across all the industries that our clients work in.

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Date
Jun 17


John Fernandes, President and CEO of the Association to Advance Collegiate Schools International (AACSB), discusses the massive growth of business education with VisionPoint Marketing.

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Posted By Alanna Howard

Marketing, No Longer a One-Way Street

Date
Jun 24

Marketing allows for customers to interact with brands, and social media has provided a two-way street for brands to reinvent themselves and provide higher customer service to its clients.

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