Date
Aug 24
Our office will be closed Thursday, August 25 and Friday, August 26. We'll be packing up and heading out for a corporate retreat at the beautiful Proximity Hotel in Greensboro, North Carolina
Tagged with Process
Date
Nov 21
VisionPoint Marketing attended the Internet Summit last week at Raleigh's Convention Center. Our team split, sending a represenative to each of the five pre-conference intensives: beginner/intermediate social media, advanced social media, analytics, search engine optimization/search engine marketing and design/usability. So what did we learn and why does it matter to our clients?
Date
Dec 22
“You are the experts,” is one of the most common phrases I hear from my clients. And although I appreciate the compliment, my clients are much more essential to a project’s success than they realize. Yes, we are online marketing experts who specialize in higher ed, and proud of it. But you, the client, are the expert in your specific higher ed institution. And before we can apply our expertise, we have to fully understand yours.
Date
Jan 11
We recently revisited our values (as we do from time-to-time) and have expanded on them with what we’re calling ‘VisionPoints’. These are shared internally of course, but we thought we’d also post them here to share with our current clients, prospective clients and future team members. Enjoy!
Date
Jan 13
Born from advertising in the 1950s, brainstorming has been an essential form of idea generation at many of the most innovative companies in the world. However, misunderstandings about the process and purpose of brainstorming have risen over the years. In this article, I will present a few misunderstandings about brainstorming, and tips to help you in the activity of brainstorming.
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